Fleur du Mal

Fleur du Mal

In November 2012 Jennifer Zuccarini launched Fleur du Mal, an online lingerie and lingerie-inspired brand with the mission of owning the attainable luxury space. Founded on extensive industry experience, exceptional design, and an untapped market opportunity, Zuccarini is building a high-growth, digitally driven brand unique in voice, value and product execution. In 2005 Jennifer Zuccarini co-Founded Kiki de Montparnasse, the first luxury brand surrounding intimacy. As Creative Director, she oversaw all aspects of the branding, collection design, retail and online environments. In 2008, she joined Victoria’s Secret as Design Director of Intimates. Her experience with Limited Brands established critical operating knowledge, while gaining important manufacturing and sourcing contacts worldwide. For the woman who is powerful, chic, and celebrates her femininity & sexuality. The name suggests something that is beautiful but also has a bit of a dark, mischievous side. Exploring the notion of desire and artful provocation, while maintaining style and wearability. She is complex and decadent, enjoying everything life has to offer. From silk tuxedo pants to the perfect French Leaves lace bra, discover our collection of lingerie, clothing & swim. - Jennifer Zuccarini, Founder & CEO